Gen Alpha · 2013–mid-2020s · Status aura

Aura

Someone’s perceived coolness, confidence, presence or star power.

IN PLAIN ENGLISH“Personal cool factor”
ALSO SEARCHED ASaura points, aura score
THE VIBEFast, ironic, meme-heavy
USE IT INMemes, school, short-form video
USE IT LIKE THIS

“She walked in late and still owned the room—major aura.”

WORD ORIGIN

Popularized through short-form video, streamers, gaming, memes and school-age peer culture.