Gen Alpha · 2013–mid-2020s · Internet brainrot
Brainrot
Low-quality, repetitive online content—or the mental fixation created by consuming too much of it.
IN PLAIN ENGLISH“Internet overload”
ALSO SEARCHED ASbrain rot, brain-rot
THE VIBEFast, ironic, meme-heavy
USE IT INMemes, school, short-form video
USE IT LIKE THIS
“I keep repeating that sound; the brainrot is real.”
CONTEXT CHECK
Can be self-deprecating; not a medical diagnosis.
WORD ORIGIN
Popularized through short-form video, streamers, gaming, memes and school-age peer culture.