Gen Z · 1997–2012 · Style dopamine dressing

Dopamine dressing

Wearing bright, joyful or personally pleasing clothes to lift one’s mood.

IN PLAIN ENGLISHDress for joy
THE VIBEExpressive, contextual, playful
USE IT INConversation, captions, group chats
USE IT LIKE THIS

The neon coat is peak dopamine dressing.

WORD ORIGIN

Popularized through social media, music, memes and everyday youth speech.