Gen Z · 1997–2012 · Social gatekeep
Gatekeep
To control access to information, a community or a recommendation instead of sharing it.
IN PLAIN ENGLISH“Keep it exclusive”
ALSO SEARCHED ASgatekeeping, gatekeeper
THE VIBEExpressive, contextual, playful
USE IT INConversation, captions, group chats
USE IT LIKE THIS
“Don’t gatekeep the playlist.”
WORD ORIGIN
Popularized through social media, music, memes and everyday youth speech.