Gen Z · 1997–2012 · Reaction hits different

Hits different

Feels unusually powerful, meaningful or enjoyable compared with normal.

IN PLAIN ENGLISH“Has a special impact”
ALSO SEARCHED AShit different
THE VIBEExpressive, contextual, playful
USE IT INConversation, captions, group chats
USE IT LIKE THIS

“That song hits different at night.”

WORD ORIGIN

Popularized through social media, music, memes and everyday youth speech.